You’ve made several videos and still no one is watching? Then you probably haven’t figured out the rules of the YouTube game.
In addition to knowing how to get your videos seen, you also need to know how to use YouTube’s algorithm to reach more people, and there are some things you must not do that will be explained in this article.
Before you think about increasing the number of views on your video, ask yourself if your audience can find your video and how they can find it.
Many times it may be because no one even knows your video exists and will not search for your video, let alone increase the number of views.
So before you start making a video you have to investigate “what other people want to see”, not “what you want to make”, and if you produce content that people want, they will find your video.
I believe majority of us should be the latter, right?
Just knowing how to get your video found is not enough to get a lot of views, you have to know how to use YouTube’s algorithm to get your video out to more people.
Because most of the time, viewers just want to kill time and don’t know what they are looking for, so they simply watch some recommended videos that interest them.
According to official figures, YouTube is visited by billions of users every month, and if your video is recommended to these people by the algorithm, you can share this huge amount of traffic, which is tens to hundreds of times more effective than active searches.
Simply said, YouTube’s algorithm uses viewers’ “viewing behavior” to recommend videos they might like, so they can stay on YouTube longer.
Although no one knows the exact rules of the algorithm, we can work in this direction to increase the probability of our videos being promoted.
Identify trendy topics
YouTube is actually the largest search engine after Google, and the first step to getting viewers to search for your video is to do a good job of Search Engine Optimization (SEO).
Simply said, put some keywords that people are searching for in your video title, tags and description field so that your video will appear in their search results.
You can use tools like Google Trend or Tubebuddy to help you see what keywords are popular these days, and which ones are more searched for or less competitive.
Highly searched keywords will give you a chance to get more view time; low competition keywords will give your videos a better chance to appear high in the search results for others to see.
Just because your video is successfully searched by someone doesn’t mean they will click on your video.
Only a catchy title and thumbnail are likely to drive viewers to click on your video instead of someone else’s.
A good title and thumbnail should evoke curiosity, fit the content of your video, and allow people to understand what your video is trying to say at a glance.
Remember not to stuff keywords in the titles and thumbnails, because the title is for your audience (not a search engine).
The main thing is to make your thumbnails visible even on a small mobile screen.
Clearly define the topic of your channel
You should set a clear theme or niche for your channel, such as sharing beauty, electronic product reviews or financial knowledge, so that people will think of your channel when they are looking for information in a certain area.
As you slowly develop your own personal characteristics and charm, more and more fans will trust and like you, and even recommend your channel to their friends around them.
Collaboration with other YouTubers
You can also find YouTubers in the same field as you to collaborate and film Q&A-like interviews so that your audience can get to know each other better.
Because it’s a channel on the same topic, there’s a good chance that your audience will like the content you’ve produced and search for your channel.
This way, you may get new subscribers from the other party’s audience, and the other party may get new subscribers from your audience, which is a win-win situation.
Drive traffic from other platforms
In addition to getting viewers to search for your video on YouTube, you can also take the initiative to promote your video on other platforms, such as setting up Facebook pages and Instagram pages.
Be more active in these groups to interact with your fans regularly, and notify people to watch your video through these platforms when new videos are uploaded.
How to activate the YouTube algorithm?
Let YouTube know about your videos
YouTube can learn what viewers like from their regular viewing habits and use the algorithm to recommend appropriate videos to their home page.
If you want YouTube to actively promote your videos to other viewers who don’t know you yet, you need to let YouTube know about your videos so that they know which viewers to recommend your videos to.
Because YouTube’s system is not yet smart enough to fully understand your video, you should describe your video more in the title, tags, and description fields.
Even if you’ve already added subtitles to your video, it’s a good idea to set up CC subtitles again in the backend so that YouTube can better understand your video’s content.
Improve the quality of your videos
YouTube will judge the quality of your video by the quality of the picture, for example, 1080p video is certainly better than 720p quality, and now YouTube videos can support up to 4k quality.
The quality of sound and audio also has an impact. If there is a lot of noise in the background of your video, it will definitely affect the viewing experience of the audience.
Longer videos also help because YouTube wants to keep viewers on the platform for a long time, so if you have two videos with the same number of views, YouTube will promote the longer video first.
Make viewers like your video
Of course, the longer the video is, the better. What matters to YouTube is the viewer’s experience and the length of time they watch it.
If most of your viewers can watch more than 50% of your content, then YouTube will find your content valuable, otherwise viewers won’t watch it for that long.
That’s why exaggerating titles to get view time doesn’t work anymore.
If viewers click on your video because of your title and find out that the content doesn’t match, they will immediately bounce out, which will kill the viewer’s time and make YouTube think your content is worthless.
So if you want your viewers to stay with your video for a long time, you need to put more effort into the plot of your video.
Don’t make the opening lines too long, and always keep the viewers curious to watch or use some editing techniques and special effects to keep the viewers’ attention.
Engage with your subscribers more
For YouTube, the interaction between channel owners and their subscribers is also one of the indicators they use to evaluate the popularity of their videos, which is why YouTubers always urge viewers to subscribe, comment, like and share their videos.
As long as the number of likes is much higher than the number of dislikes, it means that your content is liked by most of the audience.
Comments are rarer than subscribers and likes because most viewers don’t take the time to leave comments after watching a video, and YouTube will be more willing to recommend such videos if the large number of comments under the video proves that the channel owner is interacting well with the viewers.
Link your related videos
If you have several videos that are related to each other, you can put them all in the same playlist so that YouTube can play another related video to your viewers when one of them finishes playing.
You can also add information cards to your videos to direct your viewers to other related videos, or put a recommendation for your latest or other popular videos in the end credits to keep your viewers on your channel.
In addition, you can advertise other videos that your viewers will like at the bottom of your video, because viewers who will read your description bar are definitely interested in you and want to know more about you.
Things that you must not do on your YouTube Channel
I hope that the 10 methods of attraction shared above have helped you, and then we will talk about what you should not do to avoid abandoning your previous work!
Buying traffic and subscribers
It’s normal to have a low number of views when the channel is just starting up and no one knows you, but don’t buy fake subscribers and traffic just to get the channel growing fast.
Although these services offered online are not scams, they create a large number of fake population for you to subscribe and watch through computers, and even these accounts will come from multiple IP addresses in different countries.
So YouTube has a way of detecting these non-human actions and classifying them as invalid traffic, making it even harder for you to join their partner program in the future.
Adding irrelevant tags
While adding more tags will help YouTube understand your video content better, remember not to add tags that are irrelevant to your video!
If your tags don’t match the content, the system will quickly discover that it’s not what the viewer wants to see.
This way, YouTube will penalize you for providing “inaccurate” information and stop promoting your channel’s content to other viewers.
Creating inappropriate content
Some people may create content related to violence, gore or pornography in order to get more views, but this content is classified as inappropriate by YouTube.
Because advertisers don’t want to show their ads in such videos to avoid affecting their brand image, YouTube also avoids promoting such content.
Not only are these videos not promoted by YouTube, but they are also yellow-labeled to limit your revenue.
Copying others’ creations
YouTube encourages creators to be creative and produce interesting new content, while protecting the rights and copyrights of the original creator from infringement or misappropriation.
If you create content that is not original, such as playing another person’s song or editing another person’s video (such as a movie), it can be considered copying someone else’s copyright.
Such videos will not be promoted, and even if they are reported or discovered by the owner, they will have the right to ask you to take down the video or even keep all the profits from the video for themselves.
How much views does it take to join the Youtube Partner Program?
To earn revenue from YouTube you must have at least 1,000 subscribers and 4,000 view hours to join their Youtube Partner Program (YPP) to start earning revenue.
The more views and ad displays, the more revenue you will earn, or you can increase your revenue by increasing your ad CPM.
As your subscriptions and popularity grow, you can also open up other profit channels, such as starting a channel membership, or working with other companies on a business matching basis, or even selling your own products.
Even if your traffic and viewership is low at first, you can still earn from other sources, such as affiliate marketing or asking your fans to sponsor you to keep the channel running.
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How To Increase YouTube View Time? 10 Ways To Increase Your YouTube Traffic!
You’ve made several videos and still no one is watching? Then you probably haven’t figured out the rules of the YouTube game.
In addition to knowing how to get your videos seen, you also need to know how to use YouTube’s algorithm to reach more people, and there are some things you must not do that will be explained in this article.
How to increase Youtube view time?
Before you think about increasing the number of views on your video, ask yourself if your audience can find your video and how they can find it.
Many times it may be because no one even knows your video exists and will not search for your video, let alone increase the number of views.
So before you start making a video you have to investigate “what other people want to see”, not “what you want to make”, and if you produce content that people want, they will find your video.
I believe majority of us should be the latter, right?
Just knowing how to get your video found is not enough to get a lot of views, you have to know how to use YouTube’s algorithm to get your video out to more people.
Because most of the time, viewers just want to kill time and don’t know what they are looking for, so they simply watch some recommended videos that interest them.
According to official figures, YouTube is visited by billions of users every month, and if your video is recommended to these people by the algorithm, you can share this huge amount of traffic, which is tens to hundreds of times more effective than active searches.
Simply said, YouTube’s algorithm uses viewers’ “viewing behavior” to recommend videos they might like, so they can stay on YouTube longer.
Although no one knows the exact rules of the algorithm, we can work in this direction to increase the probability of our videos being promoted.
Identify trendy topics
YouTube is actually the largest search engine after Google, and the first step to getting viewers to search for your video is to do a good job of Search Engine Optimization (SEO).
Simply said, put some keywords that people are searching for in your video title, tags and description field so that your video will appear in their search results.
You can use tools like Google Trend or Tubebuddy to help you see what keywords are popular these days, and which ones are more searched for or less competitive.
Highly searched keywords will give you a chance to get more view time; low competition keywords will give your videos a better chance to appear high in the search results for others to see.
Just because your video is successfully searched by someone doesn’t mean they will click on your video.
Only a catchy title and thumbnail are likely to drive viewers to click on your video instead of someone else’s.
A good title and thumbnail should evoke curiosity, fit the content of your video, and allow people to understand what your video is trying to say at a glance.
Remember not to stuff keywords in the titles and thumbnails, because the title is for your audience (not a search engine).
The main thing is to make your thumbnails visible even on a small mobile screen.
Clearly define the topic of your channel
You should set a clear theme or niche for your channel, such as sharing beauty, electronic product reviews or financial knowledge, so that people will think of your channel when they are looking for information in a certain area.
As you slowly develop your own personal characteristics and charm, more and more fans will trust and like you, and even recommend your channel to their friends around them.
Collaboration with other YouTubers
You can also find YouTubers in the same field as you to collaborate and film Q&A-like interviews so that your audience can get to know each other better.
Because it’s a channel on the same topic, there’s a good chance that your audience will like the content you’ve produced and search for your channel.
This way, you may get new subscribers from the other party’s audience, and the other party may get new subscribers from your audience, which is a win-win situation.
Drive traffic from other platforms
In addition to getting viewers to search for your video on YouTube, you can also take the initiative to promote your video on other platforms, such as setting up Facebook pages and Instagram pages.
Be more active in these groups to interact with your fans regularly, and notify people to watch your video through these platforms when new videos are uploaded.
How to activate the YouTube algorithm?
Let YouTube know about your videos
YouTube can learn what viewers like from their regular viewing habits and use the algorithm to recommend appropriate videos to their home page.
If you want YouTube to actively promote your videos to other viewers who don’t know you yet, you need to let YouTube know about your videos so that they know which viewers to recommend your videos to.
Because YouTube’s system is not yet smart enough to fully understand your video, you should describe your video more in the title, tags, and description fields.
Even if you’ve already added subtitles to your video, it’s a good idea to set up CC subtitles again in the backend so that YouTube can better understand your video’s content.
Improve the quality of your videos
YouTube will judge the quality of your video by the quality of the picture, for example, 1080p video is certainly better than 720p quality, and now YouTube videos can support up to 4k quality.
The quality of sound and audio also has an impact. If there is a lot of noise in the background of your video, it will definitely affect the viewing experience of the audience.
Longer videos also help because YouTube wants to keep viewers on the platform for a long time, so if you have two videos with the same number of views, YouTube will promote the longer video first.
Make viewers like your video
Of course, the longer the video is, the better. What matters to YouTube is the viewer’s experience and the length of time they watch it.
If most of your viewers can watch more than 50% of your content, then YouTube will find your content valuable, otherwise viewers won’t watch it for that long.
That’s why exaggerating titles to get view time doesn’t work anymore.
If viewers click on your video because of your title and find out that the content doesn’t match, they will immediately bounce out, which will kill the viewer’s time and make YouTube think your content is worthless.
So if you want your viewers to stay with your video for a long time, you need to put more effort into the plot of your video.
Don’t make the opening lines too long, and always keep the viewers curious to watch or use some editing techniques and special effects to keep the viewers’ attention.
Engage with your subscribers more
For YouTube, the interaction between channel owners and their subscribers is also one of the indicators they use to evaluate the popularity of their videos, which is why YouTubers always urge viewers to subscribe, comment, like and share their videos.
As long as the number of likes is much higher than the number of dislikes, it means that your content is liked by most of the audience.
Comments are rarer than subscribers and likes because most viewers don’t take the time to leave comments after watching a video, and YouTube will be more willing to recommend such videos if the large number of comments under the video proves that the channel owner is interacting well with the viewers.
Link your related videos
If you have several videos that are related to each other, you can put them all in the same playlist so that YouTube can play another related video to your viewers when one of them finishes playing.
You can also add information cards to your videos to direct your viewers to other related videos, or put a recommendation for your latest or other popular videos in the end credits to keep your viewers on your channel.
In addition, you can advertise other videos that your viewers will like at the bottom of your video, because viewers who will read your description bar are definitely interested in you and want to know more about you.
Things that you must not do on your YouTube Channel
I hope that the 10 methods of attraction shared above have helped you, and then we will talk about what you should not do to avoid abandoning your previous work!
Buying traffic and subscribers
It’s normal to have a low number of views when the channel is just starting up and no one knows you, but don’t buy fake subscribers and traffic just to get the channel growing fast.
Although these services offered online are not scams, they create a large number of fake population for you to subscribe and watch through computers, and even these accounts will come from multiple IP addresses in different countries.
So YouTube has a way of detecting these non-human actions and classifying them as invalid traffic, making it even harder for you to join their partner program in the future.
Adding irrelevant tags
While adding more tags will help YouTube understand your video content better, remember not to add tags that are irrelevant to your video!
If your tags don’t match the content, the system will quickly discover that it’s not what the viewer wants to see.
This way, YouTube will penalize you for providing “inaccurate” information and stop promoting your channel’s content to other viewers.
Creating inappropriate content
Some people may create content related to violence, gore or pornography in order to get more views, but this content is classified as inappropriate by YouTube.
Because advertisers don’t want to show their ads in such videos to avoid affecting their brand image, YouTube also avoids promoting such content.
Not only are these videos not promoted by YouTube, but they are also yellow-labeled to limit your revenue.
Copying others’ creations
YouTube encourages creators to be creative and produce interesting new content, while protecting the rights and copyrights of the original creator from infringement or misappropriation.
If you create content that is not original, such as playing another person’s song or editing another person’s video (such as a movie), it can be considered copying someone else’s copyright.
Such videos will not be promoted, and even if they are reported or discovered by the owner, they will have the right to ask you to take down the video or even keep all the profits from the video for themselves.
How much views does it take to join the Youtube Partner Program?
To earn revenue from YouTube you must have at least 1,000 subscribers and 4,000 view hours to join their Youtube Partner Program (YPP) to start earning revenue.
The more views and ad displays, the more revenue you will earn, or you can increase your revenue by increasing your ad CPM.
As your subscriptions and popularity grow, you can also open up other profit channels, such as starting a channel membership, or working with other companies on a business matching basis, or even selling your own products.
Even if your traffic and viewership is low at first, you can still earn from other sources, such as affiliate marketing or asking your fans to sponsor you to keep the channel running.
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